myths“The correct implementation of Social Selling gets your team appointments inside target prospects. These meetings are net new sales opportunities you wouldn’t have otherwise had. This drives an increased number of qualified buyers of your product into the funnel. Your team sells more. Revenue increases.”

Sounds really great, doesn't it?  

Words written by a blogger making false promises. Nothing promised in those five sentences is a given when implementing a social selling strategy.

Let me break down why.

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